Beyond sheer size, Citizen is also recognized as a worldwide leader in advanced technology. From the world's slimmest LCD watch to the first voice recognition watch and the world's first professional dive watch with an electronic depth sensor, Citizen's record of "world firsts" is unmatched. Most recently Citizen has staked out a new position as the leader in maintenance-free timekeeping with its Eco-Drive collection of light powered watches. With models ranging from dress models to sport models to professional dive watches, Eco-Drive runs continuously in any kind of light for a lifetime of use and they never need a battery.

What's next? Stay tuned for the latest in revolutionary technology and advanced styling from Citizen.

Find out more at www.citizenwatch.com